Certified Google Adwords Specialist
Google AdWords is an online advertising service. AdWords
allows advertisers to purchase text, image, and rich-media ads, and the service
offers pay-per-click and cost-per-thousand advertising.
Google continue changing its adwords policy to make the
google adwords very user friendly to every new comer. The advertisement through
google adwords can easily increase the user traffic to website and help owners
to increase their leads and sales.
In the Google Adwords, i basically have 4 years
experience to run any kind of business and services over the Adwords to help my
client to achieve their target goals through advertisement.
I always keep my eyes on Avg CPC, CTR and ROI, which are
the major factors for any business running through PPC.
In Google Adwords i basically work on
- Google Search & Content Advertisement
- Google Mobile and Image ads Advertisement.
- Manage the campaigns on CPC, CPM, CPA
- Do competitive analysis for client's website.
- Researched targeted keywords and separate them into high competitive and low competitive section.
- Optimize each Landing page for website.
- Prepare static and Dynamic ads, as per the requirements of adgroups.
- User strategy according to the need of adgroups to improve the Quality Score.
- Optimize the Bid for each keywords, depending on their position.
- Optimize the Geographical Location, Audience, Ad Extension.
- Track the unwanted User through IP Tracking software’s or Google Analytics.
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